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China Daily / 2020-01 / 15 / Page014

E-commerce firms lend farmers helping hands

By He Wei | China Daily | Updated: 2020-01-15 00:00

The Spring Festival is a joyous occasion when people reward themselves for a year's hard work by buying and preparing delicacies.

Now it is also turning out to be an opportunity to reward others with cash.

Chinese e-commerce sites are rolling up their sleeves to help farmers sell their agricultural products, a combination of philanthropy and business that contributes to the nationwide eradication of poverty by the end of the year.

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