Vivo vows to dial switch-off message

After its connect in India, smartphone maker looks beyond 30 overseas markets

A unique subway station in Gurgaon, a city about 30 kilometers southwest of India's capital New Delhi, is named after Chinese tech major Vivo. Its walls are painted with a giant advertisement of the smartphone vendor. The Vivo logo on the subway station, it appears, is bigger than the one on the Chinese company's office building across the street in northern India.

To reduce operating costs, Indian metro operators in various cities outsource the maintenance and daily management of subway stations to the private sector. Vivo has signed contracts to maintain two subway stations in India. The other one is in Mumbai, India's financial and commercial capital located in the western region.

As a result, Vivo became the only smartphone vendor in India that has a subway station named after it.