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China Daily / 2023-09 / 25 / Page008

Golden Week stress test for popular destinations

By ZHANG ZHOUXIANG | China Daily | Updated: 2023-09-25 00:00

The upcoming "Double Festival" holiday, combining the Mid-Autumn Festival holiday and the National Day holiday, is expected to unleash large-scale tourism consumption. Statistics show that the upcoming Golden Week will see a boom in travel.

Facing the surge in tourists and changes in their travel preferences and modes, ensuring safety, market order and a positive tourist experience will require thorough preparation. For instance, in terms of safety and market regulation, tailored and fine-tuned approaches based on specific situations and technological conditions should be emphasized, so as to provide tourists with timely, easy-to-follow and operationally feasible guidance and technical recommendations.

Besides, considering the relatively vulnerable position of the elderly when traveling, there should be a focus on making travel more friendly to senior tourists. This includes improving the elderly population's access to information channels and their ability to protect their rights, fully utilizing the internet, big data, artificial intelligence and other technologies to prepare for early warning, assessment and rapid response in case of emergencies.

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