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China Daily / 2024-02 / 06 / Page015

Stylish and functional: skiwear slides into action

By WANG KEJU | China Daily | Updated: 2024-02-06 00:00
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China's snow-covered playgrounds are witnessing a surge in popularity, especially for those seeking the thrill of gliding down pristine slopes this winter.

However, it is not only about adrenaline-pumping activities; skiing gear — which is turning enthusiasts into stylish trendsetters — has redefined the way winter sport is perceived.

Data from online travel agency Ctrip showed that ski ticket orders for the final week of 2023 posted a month-on-month growth of 113 percent. Meanwhile, the number of ski ticket orders nearly doubled compared to the same period the previous year.

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