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China Daily / 2024-10 / 14 / Page014

Duolingo English Test gains in popularity across China

By OUYANG SHIJIA | China Daily | Updated: 2024-10-14 00:00
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DET has reshaped the landscape for Chinese students wanting to study abroad

Duolingo, a United States-based edtech company, is ramping up efforts to expand its presence in China, betting big on the country's growing demand for English proficiency tests.

Since entering the Chinese mainland market in 2020, Duolingo English Test has rapidly gained in popularity, reshaping the landscape for Chinese students seeking to study abroad. Now it is positioning the country as a critical driver of its global growth strategy.

"China is one of the most important overseas markets for Duolingo and the Duolingo English Test," said Rogelio Alvarez, vice-president of business for Duolingo and general manager of the DET. "It has the largest foreign language learning population in the world. We have invested in China-specific studies and initiatives, and we will continue to do so."

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