Remote work boosts off-peak domestic travel

Winter hotel bookings for stays of over one month in southern China double y-o-y

Dropping temperatures in a large part of North China have led to more people traveling south for warmer weather. Besides seniors, more young consumers have also opted to travel south during the off-peak season and are visiting more niche destinations this winter.

Compared to last year, airfares and hotel prices are relatively cheaper, driving more people to take trips. This winter, the number of bookings for hotels in southern China with stays of more than one month in length has doubled year-on-year, according to Qunar, a Beijing-based online travel agency.

More young people are taking advantage of flexible remote working options to experience something new and travel. Between November and January, the number of domestic hotel bookings with stays of over a month grew the fastest among travelers aged between 25 and 30, and the figure jumped 2.5-fold compared to the pre-pandemic level of 2019.