Firms in high gear for year-end sales

With Christmas and year-end sales approaching in many Western countries, Chinese manufacturers are ramping up shipments to these markets via both air cargo and maritime container services, while experiencing a surge in sales on cross-border e-commerce platforms.

December and January are peak shopping seasons in Europe and the United States, and China's cross-border e-commerce exports to these markets — especially Christmas-themed products and small electronic products — have shown strong growth in recent weeks.

Christmas-themed products encompass a wide range of festive items that are popular during the holiday season. These include Christmas decorations like artificial trees, ornaments and lights, as well as figurines of Santa, reindeer and snowmen. They also cover gifts, Christmas cards, specialty food items and holiday-themed apparel such as sweaters and Santa hats.