Global EditionASIA 中文双语Français
China Daily / 2025-03 / 15 / Page008

Blockbuster makes creative waves

China Daily | Updated: 2025-03-15 00:00
Share
Share - WeChat

Animated powerhouse Ne Zha 2 has sparked outpouring of ingenuity, both official and otherwise

The Chinese animated blockbuster Ne Zha 2 is impressing far beyond the box office where it has set a record, with surging demand for movie merchandise, and even the creation of a fashion trend.

This milestone in Chinese animation attracts attention on the global stage. Since its debut on Jan 29, it has grossed 15 billion yuan ($2 billion) by Friday, securing the film 6th place in the list of the world's top grossing films.

The popularity of the movie, about the rebirth of the protagonists and an epic battle, has spawned a series of authorized collaborations, an array of merchandise including blind-box figurines, cards, character figurines, books, and comics.

Report cites rights progress in Tibet

Most Viewed

Top
BACK TO THE TOP
English
Copyright 1995 - 2025. All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US