Upgrade consumption in era of new products

The central authorities recently introduced a new action plan to give consumption a boost.

The plan seeks to promote sustained income growth. The cost of raising children, education, healthcare and elderly care remain people's major concerns that must be addressed. In response, according to the plan, the country will establish childcare subsidy systems, enhance educational support, raise basic pensions and medical insurance subsidies for urban and rural residents, improve basic living assistance systems and strengthen industrial and employment development support.

There is great potential for demand in the service sector. Also, the market for big-ticket items such as cars, housing and home appliances remains sizable. However, with advancements in new energy and artificial intelligence technologies, products such as cars and home appliances have seen significant improvements in green and smart features. Therefore, the action plan focuses on consumption upgrades.