Weaving heritage into future fashion

Chinese designer's brand unveils its Fall/Winter collection, inspired by Miao embroidery and ancient mythology, Zheng Wanyin reports in London.

Chinese designer Zhao Huizhou's brand HUI unveiled its Fall/Winter 2025 collection Aurora, which draws inspiration from the stunning Miao embroidery.

Miao embroidery is a national intangible cultural heritage in China. And the Miao ethnic group, mainly from Southwest China's Guizhou province, is well-known for the exquisite embroidery on their costumes.

The designs for the collection drew from this cultural heritage and looked back to when humans were far from knowing the science of cosmology when deities were seen as the rulers of the universe. Imagining how and why the sun rises and sets was deeply rooted in many cultures.