Top sportswear brands enamored with Chinese market

Yoga-inspired athletic apparel has proven to be a hit in China, boosting the fortunes of top sportswear brands.

Leading international athletic apparel brand Lululemon Athletica posted a 61 percent increase in revenue to $277 million in China for the second quarter. In the first six months, revenue stood at $527 million, a jump of 69 percent compared with the same period last year. The Chinese market is now the company's fastest-growing region in the world.

"As of the second quarter (by July), we have 107 stores on the Chinese mainland. Our new store openings in 2023 will include approximately 35 stores in our international markets, with the majority of these planned for China," said Meghan Frank, chief financial officer of Lululemon Athletica Inc.