Zhejiang sets example in utilizing cultural, tourism resources

The eastern province of Zhejiang has made full use of its cultural and tourism resources and has taken exploratory steps to achieve higher-quality development and common prosperity in recent years.

Earlier this month, the Ministry of Culture and Tourism published some results and experiences of Zhejiang's vitalization of its countryside through tourism development and narrowing the gap between urban and rural areas by transforming intangible cultural heritage into economic benefits.

In November 2021, the ministry, together with the province, released a five-year action plan to help build Zhejiang into a culture and tourism power by 2025, and make these practices useful reference points for other provinces and regions to follow on the path to common prosperity.