IFF opens Creative Center in Shanghai

With an investment of $100 million, the United States-based IFF officially opened the IFF Shanghai Creative Center, the most leading-edge facility among the company's 50 creative centers around the world, on Oct 25.

Equipped with the most modern tools, the facility is also the most integrated with all the company's business sectors located together so that staff can work across business units, including food ingredients, flavors, scents, health and biosciences, to create solutions for customers.

"China is a $1 billion market for the company today, the second-largest market worldwide for us, and I expect it to grow faster than the global rate," said Erik Fyrwald, chief executive officer of IFF, a company with a history of 135 years and first entering China in 1981, in an exclusive interview.