Exporters pursue new markets amid tariff woes

Export-oriented enterprises based in Zhongshan, Guangdong province, have taken proactive initiatives by upholding product quality, expanding into diverse markets, and nurturing independent brands, aiming to achieve breakthroughs against the odds amid the tariff challenges.

"Shipments to the US market have been back to normal after they were halted for two to three months during the period of higher tariffs," said Lai Jinsheng, general manager of EK Inc, a pioneering innovator in the professional stage lighting industry.

Orders from US clients accumulated earlier this year have been shipped since May, with even those that were not placed initially having been fulfilled, according to Lai.