Grassroots anchors push sales of Baishui apricots

Apricot orchards, scattered around Zhaojiazhuang village in Fanshi county in the northern province of Shanxi, had a bountiful harvest recently.

Grassroots anchors ventured into the orchards to help farmers sell the local Baishui apricot variety through livestreaming.

"Every year after the apricots ripen, selling them becomes a major challenge for us villagers," said Zhang Tianxin, head of the farmers' cooperative in the village.