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China Daily / 2025-08 / 02 / Page004

Unified national market a new growth launchpad

By YI SHAOHUA | China Daily | Updated: 2025-08-02 00:00
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What defines the world's largest economies is the integration of different systems and sectors. Accordingly, China has been taking measures to create an integrated national market to ensure companies and consumers feel as if provincial borders don't exist. The move is not only to align policies but also to fuel new growth points at home and beyond.

Imagine a small manufacturer in Xiamen, Fujian province, selling its products in Beijing without having to negotiate local rules or other barriers. That is what a unified system with common standards, streamlined approvals and a single nationwide regulatory rulebook is going to do. It will also lower costs, boost competition and promote innovation.

A key goal of the move is to ensure fair, high-quality competition by reducing barriers for non-local enterprises. In the past, the preference for local businesses could, at times, limit broader participation. Today, cities like Guangzhou, Guangdong province, are setting a new tone. A company based in Hangzhou, Zhejiang province, recently won a 3-million-yuan ($417,020) bid for the city's promotional film through an open, competitive process, thanks to a level playing field. This shift toward greater institutional fairness will positively impact the economy.

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