Shanghai gearing up for consumption bonanza

A new wave of consumption activities involving debut economy, consumption upgrade, innovative digital spending as well as the integration of culture, tourism, sports and exhibitions are being held in Shanghai from the end of April through June — a fresh move to further consolidate the economic hub's position as a leading international consumption center, according to official sources.

More than 100 specialized activities are being held throughout this year's Double Five Shopping Festival period in Shanghai, which comprises the launch ceremony, 21 city-level key activities, as well as themed activities organized by the city's 16 districts, said organizers of the 2026 "Shopping in China" International Consumption Season (Shanghai) and the seventh Shanghai Double Five Shopping Festival, which opened on April 30.

The annual landmark event promises to present abundant supplies of high-quality products and extensive promotions in a wide spectrum of sectors, which is expected to underpin Shanghai's efforts to become an international consumption center.