'Reverse shopping' flips consumers' script
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One moment, the sky is clear, and the next, a cold, damp wind sweeps in from the sea. Rain hits the glass walls at an angle, while palm trees shake in the wind. This is what winter in Sydney is like.
Wearing a light raincoat I bought online from China, I was hurrying to an interview in Sydney's business district when an outdoor shop's window caught my eye.

















